01
Site behaviour
54%
of visitors left the site without ever seeing a product page
Scroll or tap a card
of visitors left the site without ever seeing a product page
recovered by the abandoned-cart flow — it had sent six emails in twelve months
from organic search in three months
email conversion at a $176 average order value — already their best channel, with almost none of the infrastructure that should have existed around it
Cost per new customer
Organic search traffic
Organic revenue
The work touched SEO, email automation, product pages, conversion paths, subscription, brand implementation, and the way the business was reading its own advertising data.
I’m not telling you these numbers because I think your business will have the same problems or produce the same results. This is one client’s outcome over one 67-day window; substantiation on file.